Web | UI/UX Designer
Cebu, Cebu City, Philippines
UI/UX and Front-End Web Designer with experience designing, building, and optimizing responsive websites, landing pages, and marketing funnels. Skilled in Figma, Webflow, WordPress (Elementor), and ClickFunnels. Experienced in conversion-focused design, A/B testing, and usability analysis to improve engagement and lead generation.
Wisecloud, contract
Nov 2025 to Present
Created wireframes, high-fidelity UI, and interactive prototypes in Figma for clients. Designed and built WordPress websites, managing layout, structure, and visual presentation. Iterated design
Authentic Marketing/Wing Girl Method, full_time
Nov 2025 to Jan 2026
Designed and optimized landing pages and funnels in Figma, focusing on usability and conversion. Implemented designs in ClickFunnels for responsive, high-performing pages. Executed A/B and split tests with VWO; analyzed user behavior via Microsoft Clarity and Vidalytics to identify friction points. Improved lead generation and conversions; one design variation generated ~20 additional conversions. Developed a brand book to standardize visual identity and design consistency
UsedConex, full_time
May 2024 to Nov 2025
Managed Meta Ads and Google Ads campaigns; monitored CPR, conversion sources, and keyword performance. Produced social media content, daily posts, and campaign visuals using Canva, CapCut, and Filmora. Designed and maintained SEO-optimized WordPress pages; utilized Google Merchant Center and Search Console for visibility. Generated weekly and monthly reports analyzing ad performance, chat-based sales, and audience insights. Reviewed customer emails for feedback campaigns; monitored social inboxes and comment sections for engagement.
24Strats, full_time
Nov 2022 to Jan 2025
Developed and maintained responsive websites using Webflow, React, HTML, CSS, and JavaScript. Built and launched client projects including Sacred Heart School – Hijas de Cebu, JCKC Church, and Seawalk Industries. Managed pages in Webflow; implemented SEO best practices to improve visibility. Conducted QA testing, deployed sites via Netlify, and resolved front-end issues. Collaborated with clients to gather requirements and meet project timelines.
HatchIt Solutions, internship
Jan 2020 to Jul 2020
Assisted in full-stack development using PHP, CodeIgniter, and MySQL. Supported UI/UX and graphics tasks using Figma and Canva. Collaborated in a hybrid work setup to support project delivery.