Marketing Manager | CSR | E-Commerce Specialist | Digital Marketing
Philippines
With expertise in marketing strategy development, brand management, campaign planning, and market research, I align marketing initiatives with overall business objectives. My digital marketing experience includes social media management, Meta (Facebook & Instagram) Ads, Google Ads, SEO, content marketing, email marketing, lead generation, and marketing analytics, ensuring data-driven decision-making and measurable ROI. In addition, my experience working with international clients has strengthened my customer relationship management, cross-cultural communication, complaint resolution, problem-solving, and client retention strategies. This background allows me to create customer-focused marketing campaigns that truly connect with target audiences. I bring strong analytical skills, attention to detail, adaptability, time management, and team collaboration, ensuring that every project is executed efficiently and professionally.
WorldConnect Consultancy Services, full_time
Aug 2024 to Jan 2026
As a Marketing Manager in a Travel Agency Consultancy Services firm, I am responsible for developing and executing strategic marketing initiatives that promote travel, visa, and consultancy services while driving lead generation and revenue growth. I analyze market trends, identify target audiences such as students, corporate travelers, and tourists, and position the agency as a trusted and reliable travel partner. I oversee digital marketing activities including social media management, paid advertising campaigns (Meta and Google Ads), search engine optimization (SEO), content marketing, and email marketing to increase brand visibility and generate qualified inquiries. I work closely with the sales and consultancy teams to optimize lead conversion and improve customer acquisition strategies. My role also involves building partnerships with airlines, hotels, tour operators, and educational institutions to expand business opportunities. I monitor marketing performance through data analytics, manage budgets effectively, and prepare performance reports to ensure strong return on investment (ROI). Additionally, I focus on enhancing customer experience and retention by aligning marketing strategies with client needs, monitoring feedback, and implementing loyalty and referral programs. Through strategic planning, data-driven decision-making, and cross-functional collaboration, I contribute to business growth and long-term brand success in the travel consultancy industry.
ResultsCx, full_time
Aug 2022 to May 2024
As a Customer Service Representative, I am responsible for providing exceptional support to customers by handling inquiries, resolving complaints, and ensuring a positive customer experience. I communicate with clients through phone, email, and online platforms, delivering accurate information about products and services while maintaining professionalism and empathy. I manage customer accounts, process orders, track service requests, and follow up to ensure timely resolution of issues. I handle complaints efficiently by identifying the root cause, offering appropriate solutions, and escalating complex matters when necessary. My role requires strong problem-solving skills, active listening, and the ability to remain calm in high-pressure situations. Additionally, I maintain detailed records of customer interactions in CRM systems, ensure compliance with company policies, and contribute to customer retention by building long-term relationships. Through clear communication, attention to detail, and a customer-focused approach, I help enhance client satisfaction and strengthen brand reputation.