Marketing Manager | Brand Growth, Digital Consumer Strategy
Cebu
I’m a digital marketing and e-commerce professional with 8 years of experience across growth marketing, e-commerce operations, performance marketing, content, lead generation, and marketing strategy. My experience spans B2B and B2C businesses across the US, Australia, UK, and the Philippines. I’ve worked with established companies, growing brands, and startups, giving me experience both developing strategies and executing them hands-on. On the e-commerce side, I’ve managed Amazon operations across a catalogue of around 3,000 products, including brands such as 3M, Scotch, Post-it, and Crayola. My experience includes Seller Central, catalogue and listing management, A+ content, inventory, pricing, reimbursements, reporting, and coordinating with advertising and creative teams. My broader marketing experience includes paid media, social media, email marketing, content strategy, landing pages, campaign planning, lead generation, customer acquisition, creative coordination, and performance reporting. What sets me apart is that I understand both marketing and the operational side of growing a business. I’m comfortable analysing performance, identifying opportunities, managing multiple priorities, and turning ideas into actual execution. I’ve worked directly with founders, CEOs, clients, and cross-functional teams, and I’m comfortable taking ownership without needing constant direction. My approach is hands-on and data-driven, with a strong focus on improving performance, building better processes, and creating sustainable growth.