Digital Marketing Manager
Cavite
I am a Digital Marketing Specialist dedicated to helping businesses scale through strategic advertising campaigns and optimized digital experiences. With a strong foundation in managing complex marketing and IT projects, I specialize in connecting the dots between technical execution and overarching business goals. What I Bring to the Table: End-to-End Campaign Management: From tracking key cost metrics (CPC/CPM) to optimizing traffic flow, I ensure every campaign delivers measurable value. Technical Proficiency: I am well-versed in web optimization, WordPress management, and integrating analytics tools to drive user-centric decisions. Proactive Problem Solving: I thrive in fast-paced environments where agility is key. If a project hits a bottleneck, I don't wait around—I focus on the established deliverables, clarify any ambiguities, and keep things moving forward.
AMPH Advertising Agency, full_time
Aug 2019 to Present
●Spearhead digital marketing strategies and full-cycle campaign execution across 15+ diverse client accounts. ● Oversee and allocate monthly advertising budgets exceeding ₱1,500,000+ across Google Ads and Meta platforms. ● Drove a 45% increase in qualified inbound leads and achieved an overall 30% improvement in media efficiency through rigorous CRO and targeted audience segmentation. ● Mentor, onboard, and train a team of 4 junior performance specialists, standardizing campaign management and reporting SOPs.