Marketing Specialist | Digital Marketing
Cavite, General Trias, Philippines
Marketing Specialist with over 2 years of experience in digital marketing, content strategy, social media management, and campaign execution. Skilled in creating engaging content, managing social media platforms, supporting brand activations, coordinating cross-functional projects, and identifying KOLs to drive audience engagement. Experienced in project management, market research, and stakeholder collaboration to deliver marketing initiatives that enhance brand awareness and support business growth.
Bnb Staycation, part_time
Sep 2025 to Present
- Increased Facebook engagement through strategic content creation and timely post scheduling. - Developed and implemented monthly content calendars aligned with company objectives to drive more cohesive marketing efforts. - Designed impactful social media graphics that increased campaign visibility. - Improved customer service response times by streamlining inquiry management and booking processes.
Alfamart Trading Philippines, full_time
Oct 2024 to Aug 2026
- Managed distribution center inventory, ensuring sufficient materials for 100+ store openings. - Led the development and implementation of Local Store Marketing (LSM) - Spearheaded brand awareness campaigns across trade areas, supporting product launches and retail visibility. - Ensured content quality for store opening materials and the Everyday Eco campaign, achieving a satisfaction rate. - Ensured proper and timely execution of internal and external marketing activities. - Coordinated seamlessly with the group to boost project alignment and effectiveness.