GRAPHIC DESIGNER / FREELANCEER
Tarlac
I am Lourdes Baysa, a 2024 Accounting Information Systems graduate from Tarlac State University. While my academic background gave me a strong foundation in systems and organization, my true path and career focus lie in the arts and design industry. My creative journey started early. Since grade school, I have been driven by visual design, eventually turning my passion into a freelance business in high school by taking commissions for traditional paintings, digital art, custom miniatures, and creative projects. In college, I sharpened my leadership and technical skills as an appointed Vice President of Graphic Design, Documentation, and Technical Assistance at Tarlac State University (2022–2024). This lifetime of hands-on experience has built strong creative instincts and earned the trust of businesses. I was a social media manager & graphic designer in el kofi year 2024-2025 and now marketing assistance and a social media manager in VMY gasoline station and vmy meats.
VMY BUSINESS LINE, full_time
Feb 2025 to Sep 2026
- Assisted in preparing promotional materials and social media content. - Scheduled posts and updated campaign trackers for ongoing projects. - Monitored customer engagement and compiled weekly reports. - Created and managed Facebook & Instagram ad campaigns to increase brand awareness and sales. - Designed ad creatives (images, captions, posts) aligned with campaign goals.
EL KOFI, full_time
Sep 2023 to Jan 2025
-Content Creation & Oversight -Designed promotion materials -Trend Monitoring & Innovation -Maintaining Branding Consistency -Creates Digital Designs -Concept Development of campaigns and objectives