Campaign Setup Specialist (Digital Marketing Operations)
Metro Manila
My strength lies in bridging the gap between marketing and technology. I enjoy solving complex challenges around data accuracy, automation, and platform integration turning fragmented processes into scalable systems that support growth. I’m always looking to learn, improve, and contribute to teams that value innovation and data-driven decision-making.
Demandscience Team Inc., full_time
Jun 2022 to Jun 2026
• Execute end-to-end lead generation campaigns across multiple platforms, ensuring accurate configuration and ontime delivery of leads. • Implement and optimize marketing automation integrations using Convertr, Marketo, Eloqua, HubSpot, and Pardot, streamlining lead processing workflows through CRM and automation platform integrations, reducing manual handling and improving delivery turnaround times. • Configure data delivery methods (API integrations, CRM sync, CSV batch uploads) based on client and platform requirements, ensuring seamless data flow and system compatibility. • Diagnose and resolve campaign and lead delivery issues, reducing errors and improving delivery success rates by 25%. • Map and validate data fields and headers within Convertr and CRM platforms, ensuring 100% data capture and proper lead routing. • Collaborate with cross-functional teams to align lead generation workflows, data requirements, and automation processes.