Amazon PPC Manager | Amazon Ads Specialist | PPC Growth Optimization
Nueva Ecija
Amazon PPC Specialist with 4+ years of experience managing and scaling brands. Expert in SP, SB & SD, keyword strategy, optimization, and improving ACOS, TACOS & ROAS.
SpartinGlobal Inc, full_time
Feb 2025 to May 2026
Managed day-to-day Amazon PPC operations across multiple seller accounts, ensuring campaigns were optimized for growth and profitability. Planned, launched, and optimized Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. Monitored campaign performance daily, adjusting bids, budgets, placements, and targeting to improve ACoS, ROAS, and overall advertising efficiency. Identified keyword expansion opportunities through search term analysis, keyword harvesting, and negative keyword optimization. Scaled profitable campaigns while controlling advertising spend to maximize account growth. Prepared and maintained weekly and monthly PPC performance reports, dashboards, and campaign trackers for internal review. Used third-party Amazon advertising tools, including Helium10 Ads, to automate bid management, keyword optimization, and campaign monitoring. Conducted keyword research and competitor analysis using Helium10 and Amazon Ads data to identify new growth opportunities. Performed regular account audits and implemented campaign restructures to improve performance and scalability. Collaborated with brand owners and internal team members to align advertising strategies with inventory levels, product launches, and overall business goals. Monitored campaign budgets and ensured consistent pacing to prevent overspending or missed sales opportunities. Delivered actionable insights and strategic recommendations based on advertising performance and account trends.
Attention Grabbing Media, full_time
Mar 2024 to Jan 2025
Develop and execute Amazon PPC strategies tailored to client goals and market trends. Conduct in-depth keyword research and competitor analysis to optimize ad performance. Manage Sponsored Product, Sponsored Brand, and Sponsored Display campaigns efficiently. Monitor campaign performance metrics, analyze data, and implement optimization strategies. Adjust bids, budgets, and targeting to maximize conversions and reduce wasted ad spend. A/B test ad creatives, copy, and landing pages for continuous performance improvement. Provide detailed performance reports and insights to clients with actionable recommendations. Stay updated on Amazon advertising trends, algorithm changes, and best practices. Collaborate with clients to align PPC strategies with overall business objectives. Ensure compliance with Amazon advertising policies and guidelines.
Amazon Brand Assistant, full_time
Sep 2021 to Feb 2025
Conducting keyword research, monitoring bid strategies, and refining ad creatives for peak performance. Strategizing, executing, and optimizing Amazon PPC campaigns to drive sales and maximize ROI. Utilizing analytics tools to gather insights and refine strategies based on performance data. A/B testing and adjusting marketing approaches to continuously improve campaign effectiveness. Proactively adapting strategies to align with algorithm changes and market dynamics. Building and maintaining strong relationships with clients by understanding their unique business needs. Providing exceptional customer service, addressing queries, and ensuring client satisfaction. Implementing SEO best practices to improve Wix website rankings on search engines. Conducting on-page and off-page optimization, including content optimization, meta tag creation, and link building. Collaborating with cross-functional teams to align marketing strategies with overall business goals.