Administrative Operations Professional
Tarlac
Experienced operations and marketing professional with 10+ years of experience supporting international businesses through administration, project coordination, client communication, reporting, and process management. Highly organised, reliable, tech-savvy, and comfortable working independently in a remote environment.
Momentum Media, full_time
Feb 2020 to Present
Lead the end-to-end delivery of 80–120 enterprise B2B marketing campaigns monthly, coordinating cross-functional teams in Asana, managing project timelines and operational workflows, and overseeing campaign implementation, QA, reporting, and performance analysis to support efficient execution and continuous process improvement. Establish standardised operating procedures, documentation, and reporting frameworks for Digital Coordinators and Data Analysts, improving workflow efficiency by 80%+, reducing processing time by up to 70%, and enhancing operational consistency across campaign operations. Drive operational excellence through continuous optimisation of advertising operations, reporting systems, and data management processes, reducing manual workload and improving efficiency across campaign production and activation workflows. Partner with sales, marketing, editorial, engineering, and email operations teams to streamline workflows, resolve technical issues, and improve campaign delivery processes. Lead a cross-functional team of 8+ data analysts, digital coordinators, and email coordinators, improving reporting accuracy and campaign delivery performance. Utilise AI and Large Language Models (ChatGPT, Claude, and Gemini) to automate reporting workflows, improve analytical insights, streamline operational processes, and support faster data-driven decision-making.
Yardsmen and Cad & the Dandy Ltd. , full_time
Jan 2016 to Nov 2019
Led the end-to-end implementation of a new ERP system in partnership with Odoo developers, aligning stakeholders, managing requirements, coordinating project milestones, and supporting user adoption. Designed and launched a fully automated rental ordering system using Zapier, reducing processing time by 80%+ and increasing accuracy to 97%. Led and mentored a team of 10 sales executives, aligning operational goals with organisational objectives and driving performance improvements. Delivered data-driven demand generation initiatives that generated 85% of new customer acquisitions and achieved 896% ROI. Managed customer-facing projects and coordinated with sales, operations, and production teams to ensure successful delivery and fulfilment. Managed website development and content strategy across WordPress, Magento, and Shopify platforms, enhancing user experience and brand consistency. Planned and executed large-scale events with over 40,000 annual attendees, coordinating sales, operations, and production stakeholders and contributing to a 24% increase in website traffic and social media engagement.