Copywriter | Advertising | E-commerce | Direct Response
Philippines
Copywriter and Creative Strategist with experience in advertising, digital marketing, and performance marketing across global and regional brands. Skilled in campaign development, brand storytelling, direct response copywriting, social media content, CRM marketing, and integrated marketing communications.
Maya Philippines, full_time
Nov 2025 to Present
• Develop marketing and campaign copy across digital, social media, and integrated channels. • Collaborate with marketing, product, and creative teams to ensure brand consistency. • Support campaign ideation, messaging frameworks, and creative execution. • Write conversion-focused content supporting acquisition and engagement initiatives.
TMRW Singapore, contract
Feb 2025 to Nov 2025
• Produced copy for digital campaigns, social media, EDMs, websites, and branded content. • Adapted messaging across platforms to ensure consistency and performance optimization. • Created editorial and long-form content for brand storytelling. • Worked with designers and strategists to deliver integrated campaigns.
Dentsu Creative Philippines, full_time
Sep 2023 to Jan 2025
• Developed advertising copy for digital, social, and traditional campaigns. • Partnered with art directors and creative teams on campaign concepts. • Contributed to pitch presentations and new business proposals.
Flight Performance Co., contract
Apr 2023 to Oct 2025
• Wrote direct response copy for email, SMS, paid ads, landing pages, and organic social media. • Supported acquisition and retention strategies through conversion-driven messaging. • Collaborated with marketing teams to optimize engagement and sales performance.