Writer, Editor, Content Manager | 16 Years Experience | SEO, Editorial
Rizal
I’m an experienced writer, editor, and content manager with a strong journalistic foundation and a collaborative mindset. As an early adopter of remote work (since 2014), I’ve honed a disciplined work ethic and strengthened my technical expertise. I believe in smart, passionate work that delivers impact.
BrandJet, part_time
Apr 2026 to Present
• Owns end-to-end SEO blog production, from ideation to publication • Conducts in-depth keyword and SERP analysis to define strategic content angles and title direction • Leverages AI-powered CMS and SEO tools to efficiently produce content • Ensures consistency in brand voice and authority across all publications • Assists in preparing briefs for paid ads (scripting and storyboarding)
Cheef Holdings, full_time
Mar 2024 to Mar 2026
• Edited blog and other brand content for clarity, accuracy, and consistency • Applied SEO best practices to enhance search visibility, increase organic traffic, and drive conversion across Cheef Holdings brands • Reviewed all copy for strict regulatory compliance • Leveraged AI and SEO tools to streamline workflows and scale production
Globify Inc., full_time
Sep 2014 to Feb 2024
• Established and trained Globify’s first ever content team • Led editorial projects, building Globify’s extensive content library • Developed the company’s content style guide and QA standards • Collaborated with industry experts to develop new learning content • Partnered with the development team to enhance Globify’s CMS • Coordinated with local and international partners and clients
DDB Group Philippines, part_time
May 2014 to Sep 2014
• Wrote press releases, articles, scripts, and advertorials • Worked directly with clients to successfully achieve all content objectives
PRWeb by Vocus, full_time
Feb 2013 to Feb 2014
• Optimized press releases for web distribution • Evaluated the quality of work produced by PRWeb Manila editors • Led QA discussions to support editor training and development • Served as Subject Matter Expert during editorial training sessions
ZALORA Philippines, full_time
Mar 2012 to Present
• Managed e-zine production from pre- to post-production stages • Wrote and edited articles for publication • Supervised team members to ensure timely turnover of quality work
Summit Media, full_time
Jul 2010 to Mar 2012
• Wrote news and feature articles for lifestyle website SPOT.ph • Covered events and conducted interviews to support story development