Digital Marketing Specialist | Social Media Manager
Pangasinan
Hi! I’m Weldon Jay, a Social Media Manager and Executive Virtual Assistant with 3+ years of experience working with businesses across different industries, including service-based businesses, e-commerce, marketing agencies, real estate, coaches, and other growing businesses. As a Social Media Manager, I handle content strategy, content planning, copywriting, video editing, publishing, community management, and performance tracking. And as a Virtual Assistant, I support CEOs, founders, and business owners with email management, meeting coordination, research, operations, client communication, invoicing, follow-ups, and other day-to-day tasks that keep the business moving. Some of the businesses I’ve worked with include: 1. Roughcut — Social Media Manager & Video Editor Grew TikTok from 6K to 50K followers, generated 50K+ views across multiple videos with several reaching 300K–500K views, grew Instagram by 50K+ followers, and supported the growth of digital product sales through content and social media. 2. Joel Fabrications LLC — Marketing & Operations Virtual Assistant Built and managed the website, helped rank the business #1 locally on Google, grew Instagram from 900 to 4,500 followers, increased inbound calls by 600%, grew YouTube to 700 subscribers, and streamlined operations to save 20+ hours of work per week. 3. Organic Search Agency — Executive Assistant Supported the CEO/Founder, managing the inbox and calendar to coordinating meetings, updating CRMs, communicating with clients, managing invoices, and following up on important tasks. I’m someone who enjoys both sides of the work: creating things that get results and keeping the business organized behind the scenes. I’m proactive, comfortable working independently, and always look for ways to make processes smoother and work more efficiently. Tools & Platforms: Social Media & Marketing: Meta Business Suite, Google Business Profile, Google Analytics Content: Canva Pro, CapCut Pro, Adobe CRM: GoHighLevel, Monday.com, ClickUp Productivity: Google Workspace, Microsoft Office, Notion Project Management: ClickUp, Trello, Asana Communication: Slack, Zoom, Microsoft Teams, Whatsapp I’m at my best when I’m given a goal, trusted to own the process, and given the space to figure things out. I’m not the person who waits for a checklist before getting started — I look for what needs to be done, take it off your plate, and find ways to do it better. Let's connect!
Roughcut Official |, freelance
Sep 2025 to Present
● Produced high-performing videos, increasing content reach from 500 average views to 100K+ views per post through strategic editing. ● Developed and implemented call-to-action strategies, increasing engagement and driving 300% more comments and DMs. ● Optimized content and conversion strategies, increasing digital product sales from 2 daily purchases to 10+ sales per day. ● Scaled the brand from from 6K to 45K+ followers on TikTok and generated 50K+ new followers on Instagram.
Showcase Phoenix, part_time
Oct 2024 to May 2025
Managed more than 10 client accounts monthly, reducing the agency owner's workload by 20+ hours per week. ● Oversaw video editors and deliverables, ensuring 100% on-time delivery and content that generated millions of views for clients. ● Prepared monthly reports and strategic plans, maintaining a 90%+ client satisfaction and retention rate. ● Developed high-performing video strategies, including hooks and retention techniques, increasing average client views by 200% and driving more sales and leads.
Joel Fabrications LLC, full_time
Jun 2024 to Jul 2026
● Developed business growth strategies across marketing and operations, helping scale the company from a one-person business into a growing team. ● Created and published high-performing video and static content, growing social media accounts by 400% organically. ● Optimized the website and Google Business Profile, increasing monthly audience visits from 0 to 40 and generating an average of 15 inbound calls per month. ● Provided administrative and operational support, saving the business owner 25+ hours per week.
Crowdcreate, full_time
Aug 2022 to Mar 2024
● Increased brand awareness and campaign reach for clients. ● Wrote and published SEO-optimized blog posts, improving website visibility and increasing organic search traffic. ● Created personalized email sequences that increased partnership and lead-generation opportunities.