Facebook Media Buyer | Lead Generation & Paid Ads Specialist
Maguindanao del Norte, Upi, Philippines
PROFESSIONAL SUMMARY: Are you spending money on Facebook Ads but not getting enough leads or sales? I help businesses turn their ad budget into consistent, measurable results. I'm a Facebook Media Buyer with hands-on experience managing full-funnel Facebook Ad campaigns — from cold audience targeting to retargeting warm and hot audiences. I've generated consistent inbound leads through strategic campaign setups, high-converting ad copies, and data-driven optimizations. Here's what I bring to your business: -Full campaign setup from scratch — objective, audience, budget, creatives -Custom & Lookalike Audience building to reach the right people -Facebook Pixel & Meta Events Manager setup for accurate tracking -A/B testing to find winning ads and eliminate wasted spend -Weekly performance monitoring — CTR, CPC, CPM, CPA, ROAS -Scaling winning campaigns for maximum ROI -Retargeting strategies to convert warm audiences into paying customers I have experience running campaigns across multiple niches — e-commerce, real estate, travel, digital products, and local businesses. If your ads aren't converting or you're starting from zero, I can help you build a strategy that works. Let's talk! KEY SKILLS: Facebook Ads Campaign Setup & Management | Audience Targeting (Custom & Lookalike) | Ad Copywriting & Creative Strategy | Facebook Pixel & Meta Events Manager Setup | A/B Testing & Performance Analysis | Budget Optimization & Scaling | Retargeting Strategies | Ad Troubleshooting | Facebook Ads Policy & Compliance | Facebook Ad Library Research | Basic Landing Page Analysis | Client Communication & Reporting TOOLS & PLATFORMS: Facebook Ads Manager | Meta Business Suite | Meta Events Manager | Facebook Pixel | Facebook Ad Library | Canva | Trello | Google Workspace (Docs, Sheets) | Slack | Zoom | Google Meet | Claude AI | ChatGPT | Gemini WORK EXPERIENCE: Facebook Media Buyer — Bloomistry (Own Business) 2023 – 2025 | Upi, Philippines -Planned and executed Facebook Ad campaigns that generated consistent inbound leads and inquiries -Built Custom and Lookalike Audiences to reach high-intent buyers -Set up and managed Facebook Pixel for conversion tracking and analytics -Created high-converting ad copies and tested multiple creatives to identify winning ads -Monitored key metrics (CTR, CPM, CPC) weekly and optimized underperforming campaigns -Managed daily ad budget and applied scaling strategies to maximize ROI
VIPKid - Online English Education Platform, contract
Nov 2024 to Jul 2026
-Managed scheduling and lesson records for 10+ students daily -Handled parent communications and submitted lesson completion reports consistently -Organized and maintained student files and documentation using Google Workspace -Coordinated with team leads through Microsoft Teams and Zoom for operational updates.
Bloomistry, full_time
Jan 2024 to Jul 2026
-Planned and executed Facebook Ad campaigns that generated consistent inbound leads and inquiries -Built Custom and Lookalike Audiences to reach high-intent buyers -Set up and managed Facebook Pixel for conversion tracking and analytics -Created high-converting ad copies and tested multiple creatives to identify winning ads -Monitored key metrics (CTR, CPM, CPC) weekly and optimized underperforming campaigns -Managed daily ad budget and applied scaling strategies to maximize ROI